Duffy Sheardown and I have been friends and colleagues multiple times since 1991. We have been involved in countless adventures and misadventures connected to Motor Racing. Duffy even saved my life one grim day in Missouri when in the midst of a blizzard he dragged me to hospital, delirious and dangerously close to succumbing to pneumonia. [...]

The plastic bag sausage fight…. In Part 1. of the packaging manifesto, I illustrated how careful we are about using recycled packing materials and how we recycle cardboard, re-use boxes, boxes made from post consumer materials etc, etc. So if you have ever received a package from WEVO and the first thing you noticed is [...]

Product development is something we take very seriously at Windrush, this applies to our WEVO products as well as any of the consulting design we undertake for motor racing clients. There are always extremes. Forces, weight, cost and in this wonderful example – Endurance. Thomas Jameson has been a friend and customer for the last [...]

It’s kind of hard to describe the feeling of delivering a product to a client that has been waiting in anticipation for months and months. On this occasion I am not going to attempt it…… A car project, code named PVX has been in our hands for almost 3 years. As a project it has [...]

As a formally trained Designer I am often challenged by products that seem to be created in the complete absence of due process. The greatest challenge is when you encounter fantastic design, most likely a product or article where the process has been rendered so transparent, that you have to consider whether the creation was [...]